Facebook for Business
This course teaches you how to use Facebook ads in your business to gain the best return on your advertising investment, and to attract new leads to your business every day.
We will guide you through creating your Facebook business page, setting up a campaign, and reviewing and optimizing your account to achieve the best results.
- Identifying your customer avatars to target your ideal audiences
- Lookalike audiences and how to use them in your campaigns
- The Facebook pixel and why it is important for your business
- Proven Facebook ad strategies and remarketing that can be applied to your business
- Different lead magnets you can apply to your campaigns to generate ongoing leads
- Facebook ad campaign setup and implementation, conversion tracking and custom audiences
- Best practice ad copy and sourcing great images, and how to use them in your ads
- Understand Facebook analytics so you can apply the data to your ad campaigns
- Facebook Power Editor – why it is important and how to use it
- Ongoing optimisation of your Facebook campaigns to achieve the best return on your investment
This course is for entrepreneurs, business owners and marketers who have no prior Facebook advertising experience, but would like to learn. Please bring along your Facebook login details.
This course is Introduction Training for Facebook Advertising for Business
Upon completion of this course you should be able to:
- Identify the best audiences for your Facebook ads
- Understand the Facebook pixel and how it’s used for Facebook management
- Create and manage new Facebook ad campaigns
- Apply proven Facebook advertising strategies to your business
- Optimise and continually improve your Facebook ad campaigns
|1-3 trainees||$995||per day|
|4-8 trainees||$1,495||per day|
|Each additional trainee||$120||per day|